Studio open 50.06°N · 19.94°E · Kraków
Creative direction & production · from idea to execution
info@yoko3.co EN · PL
YOKO³ / STUDIO OS / v.01 / MMXXV
Growing fast — with us
— LocationKraków, PL
Working internationally
— Established2021 · v.01
— SectorsHospitality · Culture ·
Brand launches
— Index01 Map / 02 Who /
03 Work / 04 Studio

Direction first.
Then we figure out
how to make it.

Direction-led creative & production studio.

A gallery in Kuala Lumpur. A fashion brand in London. A coffee shop down the street. Same studio.

Building long-form visual identity for artists, festivals, brands, and documentaries.

Od pomysłu do wykonania.

— 01 / Site map

One studio. Many ways of working.

The branches are not departments. They are operating modes — chosen from the project, not the budget.

YOKO³ Production
— Main layer
Full creative authorship. From idea to execution.
See more ↓
YOKO³ Mini
— Light layer
Direction at speed. For local brands and hospitality.
See more ↓
YOKO³ AI
— Accelerator layer
Generative workflows. Human direction always central.
See more ↓
YOKO³ Authentic
— Analogue layer
Hand-made campaigns. Artist- and craft-led.
See more ↓
Every branch runs on the same direction. The method shifts. The voice does not.
— 02 / Who we work with

A gallery in Kuala Lumpur.
A fashion brand in London.
A coffee shop down the street.
Same studio.

— International & institutional

Brands entering Poland. Festivals, cultural programmes, agencies looking for direction. Established identities commissioning campaign-specific work.

— Local & regional

Restaurants, cafés, hospitality. Hotels and small resorts. Family-run producers and small factories around Kraków. Local brands building presence.

— Authors & creators

Artists, illustrators, musicians, craft practitioners. Small studios, independent creators. People building their own visibility.

50M+
Views
9
Years
15+
Countries
4
Continents
— 03 / Work

Selected projects

Three long-term partnerships across music, web3 culture, and documentary — direction applied, end to end. Each case study begins at Origin and ends at Outcome.

▸ 03 selected · ongoing
▸ 2017 — present
▸ Last update — 05.2026
001
Universal / M. Szczygieł — case study cover
2020 — ongoing · Music / Identity

Universal /
M. Szczygieł

Five years. One voice. 50M+ views across releases. Samsung Sky Session inside the partnership.

Read case study →
002
Hive Ecosystem — case study cover
2017 — ongoing · Web3 / Community

Hive
Ecosystem.

Nine years. Six countries. HiveFest after-movies, Young Art Fair × Hive partnership, immersive gallery in Kuala Lumpur.

Read case study →
003
Water Direct — case study cover
2024 · Documentary · 24 min

Water
Direct.

A film about blockchain — without talking about blockchain. Ghana · Premiered Diocletian Palace · IMDb listed.

Read case study →
— 04 / Method

Three stages.
One continuous movement.

Origin →
Origin — production still
Direction○○○
Origin
Where direction begins

Strategy, positioning and concept development. We name the problem, find the real audience, and build the thinking the rest of the work stands on.

Kickstart →
Kickstart — production still
Production●○○
Kick-
start
Where ideas activate

Campaign structure, production preparation and visual systems. Concept becomes craft — schedules, collaborators, the machinery that moves an idea forward.

Outcome
Visibility●●▏
Out-
come
Where ideas become visible

Execution, delivery and presence in the world. We stay in the room until the work actually lands — not when it's handed off.

▸ From first signal to final form Three stages. One continuous process. Human direction, end to end
— 05 / Philosophy & approach

The name reflects how the studio sees and builds direction. Several layers of meaning — connected through vision, perspective and authorship.

A01 / 04
Y
— Your
Ownership & collaboration

Creative work begins in collaboration. Every project starts from someone's idea, ambition or question.

B02 / 04
人
— Rén / Human
Presence & authorship

The human sign. Technology supports the process — direction always begins with people.

C03 / 04
OKO
— Oko (Polish: eye)
Perception & awareness

Creative direction begins by recognising what isn't obvious yet — and making it visible.

D04 / 04
³
— Third dimension
Structure & movement

The cube. Three stages: Origin · Kickstart · Outcome. One continuous process from idea to execution.

— Together

Human vision
applied to structured
transformation.

— Core principle
— DIRECTION YOKO³ Founder · Creative Human
Opening the eye is part of the work.
— ZAPISKI Z PLANU Na planie Ekipa · w akcji
— 06 / Services

Our branches.

YOKO³ Production reel —
YOKO³ Production
— The main studio layer For brands ready to build their full visual and campaign architecture.
  • Campaign direction & concept
  • Brand identity & visual systems
  • Film, motion, graphic design, photography & commercial
  • Exhibition & large-format
  • Launch systems
YOKO³ Mini reel —
YOKO³ Mini
— Fast, well-directed production Lightweight support for hospitality, local business and brands that need consistent visual presence — without agency overhead.
  • Hospitality photography
  • Social content & rhythm
  • Launch campaigns
  • Creator coordination
YOKO³ AI reel —
YOKO³ AI
— Acceleration, not replacement AI-supported workflows built into production. Shortening the distance between imagination and production — especially early, where speed creates momentum.
  • Rapid ideation & direction testing
  • Synthetic visual experimentation
  • Integrated production workflows
  • Studio-grade output at smaller scale
YOKO³ Authentic teaser —
YOKO³ Authentic
— Hand-made, artist-led Hand-drawn campaigns, analogue visuals and artisan-led production. Space for artists working outside corporate production structures.
  • Hand-drawn campaign work
  • Analogue & craft-based visuals
  • Artist & creators and practitioner collaboration
  • Non-technical visual authorship

— Selected work with
— The team

A small core. Specialists for the rest.

Rafał — Producer
Rafal
Producer · Story Teller
YOKO³ · All departments
Serg — AI / CGI / 3D
Serg
AI creative technologist
YOKO³ AI · Production
"Buduję AI pipeline'y, które działają w prawdziwych produkcjach komercyjnych. Łączę generatywne narzędzia z compositingiem i post-produkcją, żeby dowozić finalny obraz na najwyższym poziomie."
Sławek — Camera Operator & Editor
Sławek
Camera Operator & Editor
YOKO³ Mini · Authentic
"Yoko³ - My też widzimy inaczej"
Bartek — FPV Specialist
Bartek
FPV Drone Specialist
YOKO³ Production
"W YOKO³ jest zaufanie do specjalistów, kamera w powietrzu, kamera na ziemi, każdy robi swoje. Tak powstają teledyski i produkcje, które naprawdę wyglądają."
Władzia — Graphic Designer
Władzia
Graphic Designer
YOKO³ Production
"Zakochałam się w sztuce projektowania 5 lat temu - i teraz tu jestem!"
Aleksander — Post-Production Specialist
Aleksander
Post-Production Specialist
YOKO³ Mini · Production
"Dla mnie zadanie 'potrzebne na już' - istnieje, i nie mam z nim problemu."
— 07 / Contact

LET'S
TALK
DIRECTION.

Email
Write the studio
info@yoko3.co
Tell us the project, the stage, the timing. We reply within 48 hours on weekdays.
→ Open mail
Brief
Send a structured brief
5 fields · 2 minutes
For serious projects. Helps us respond properly. Same 48-hour reply.
→ Open form

Tell us where you are in the process. We'll figure out the rest together.

We work with brands who know the direction they're heading — or who need help finding it. Either way, we start from the idea.

Powiedz nam, na jakim etapie jesteś. Resztą zajmiemy się razem.

— Write
info@yoko3.co
— Based in
Kraków, PL
Working internationally
— Elsewhere
Start a project Send a brief
— 08 / Intake

Send the brief.

Five fields. Structured so we can respond properly. Everything here goes straight to info@yoko3.co. We reply within 48 hours on weekdays.

Nothing is auto-committed. We read every message and reply personally.
— 09 / FAQ

Common questions.

YOKO³ is a direction-led creative and production studio. We take projects from idea to execution — brand identity, film, campaigns, motion, and documentary. Direction comes first; production follows the idea.

Artists, festivals, brands, hospitality businesses, and cultural institutions. We also work with international companies entering the Polish market, helping them build a clear local brand presence.

We are based in Kraków, Poland, and work internationally. The studio has produced work across 15+ countries on 4 continents.

They are operating modes, not separate departments. Production is full creative authorship. Mini is fast, well-directed production for local brands and hospitality. AI is AI-supported workflows and custom tools. Authentic is hand-made, artist-led work. We choose the mode that fits the project.

More than generated content. We consult with clients to understand their real problems, find where work can be optimised, and build practical AI-supported tools tailored to their needs — currently developing a lead validation tool and a social-media hook generator.

Start with the idea — even a loose one. Send it through the intake form. We read everything personally and reply within 48 hours on weekdays with honest next steps.

Yes — the studio works fully in both English and Polish.